Promoting Your Online Survey

By Martin Day
2005-12-14

Website

To complement an email promotion or where a suitable email list is not available another popular method is to use a single or multiple website to publicise a survey by having a link to the survey on the website.

This method is ideal for survey publishers who already have an active website and where the surveys objective is to gather feedback from unregistered visitors who will not appear on mailing lists as well as registered visitors who probably do.

As an example an online store can gain valuable feedback from the visitors to their website that do not purchase anything as well as those who are loyal and regular customers.

With the practice of purchasing mailing lists being on the decline specialist websites can sometimes offer the opportunity for a survey to be publicised to a well target audience. If for example a survey is aimed at young people then university websites and websites that specialise in music and club culture will have a ready source of that social group that can be tapped into.

If the publisher of a survey does not have any control or access to a suitable website, and depending on the exact nature of the survey, it may be possible to request assistance from those websites that do have the volume of traffic from the target market, or you may want to consider paying a fee to have the survey promoted on specialist websites.

Article Pages:
» Promoting Your Surveys
» Email
» Website
» Organic Search Engine Listing
» PPC
» Telephone Survey
» Forums
» Press Releases
» Blogs
» Snail Mail
» Posters
» Notice boards
» Direct Company
» Events
» Radio
» Street
» On Product Packaging
» On invoices and corporate publications
» Incentives

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